These brochure/mailers were designed to publicize an annual conference for educators of grades three to eight. Cosponsored by John F. Kennedy Presidential Library and Museum and John F. Kennedy National Historic Site, the conference explores ways educators can use the literary genre of biography to integrate themes such as civil rights and environmentalism into the curriculum. Each year the conference focuses on a theme and highlights an aspect of the biography of John F. Kennedy. Compelling illustrations and photos were used to capture attention and communicate the message of each year’s conference. Certain design elements were kept consistent from year to year to create a sense of branding. The most recent conference had one of the highest levels of attendance on record.

Related project: Email Banners for Kennedy Conference