Stewards of the Future, a new teen outreach program at Frederick Law Olmsted National Historic Site, aims to “develop teen-relevant experiences that preserve the cultural and historical message of our National Parks.” The Stewards of the Future logo was developed in cooperation with participants in the program. I taught a workshop on logo design, consulted during the process of creating a logo, and then used the chosen logo as a basis for developing the actual logo. Growth, change, connection, exploration, and strength were qualities that participants thought should be represented by their logo. Images below show part of the process.
Student drawing of the logo design which received the most votes
Student sketches for the logo design which received the most votes
A student explains his ideas during a work session.